This just in: Current TV's director of public relations sent us an email designed to be printed in its entirety. (Thanks for that. Since Valleywag fired everyone else, I spend way too much time editing.) Current didn't just cut staff, they reshuffled a couple dozen employees. Instead of the economy, Current blames "a new, innovative programming strategy." That's gotta make everyone feel better. A tipster tells us, "The few spared [in San Francisco] are being made to choose between unemployment or a move to L.A." Here's the statement:
Hi Paul, The company statement is below. For what it's worth, I'd be very appreciative if you used the entire statement: "Current Media today announced changes to its structure and staffing. Approximately 60 positions have been eliminated in the company’s three U.S. offices and approximately 30 new positions created. Many of those whose positions were eliminated have been placed in the new positions. Current will have approximately 410 employees (after these staffing adjustments). These changes result from the development of a new, innovative programming strategy built around eight cross-platform channels, including news, comedy, music and technology, slated to premiere in the first quarter of 2009. Current’s new programming strategy expands upon its pioneering use of viewer created content to include additional opportunities for participation, creating a far more viewer-influenced network, and further unifies the Company’s online and TV platforms by having each web channel paired with a companion TV show. In addition, these changes enable Current Media to reduce its cost structure, thereby assuring that it will be comfortably profitable in 2009 regardless the depth and length of the recession."