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		<title><![CDATA[Why big brands are getting Facebook wrong - Valleywag Comments]]></title>
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			<title><![CDATA[Why big brands are getting Facebook wrong - Valleywag Comments]]></title>
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	    	<lastBuildDate><![CDATA[Thu, 03 Jan 2008 11:20:47 PST]]></lastBuildDate>
	    	<pubDate><![CDATA[Thu, 03 Jan 2008 11:20:47 PST]]></pubDate>
		<link><![CDATA[http://valleywag.com/339675/why-big-brands-are-getting-facebook-wrong]]></link>
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		    <title><![CDATA[Why big brands are getting Facebook wrong]]></title>
		    <link><![CDATA[http://valleywag.com/339675/why-big-brands-are-getting-facebook-wrong#c3533648]]></link>
										
		    <description><![CDATA[<p>I don't disagree with Dave McClure, but I wrote my own opinion on our site.</p>
<p>videoegg.com/blog</p> <p>esk11211</p>]]></description>
			<dc:creator><![CDATA[esk11211]]></dc:creator>
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		    <pubDate><![CDATA[Thu, 03 Jan 2008 11:20:47 PST]]></pubDate>
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		    <title><![CDATA[Why big brands are getting Facebook wrong]]></title>
		    <link><![CDATA[http://valleywag.com/339675/why-big-brands-are-getting-facebook-wrong#c3525616]]></link>
										
		    <description><![CDATA[<p>very few big corp FB apps have been successful getting traction (exception: TripAdvisor's <a href="http://tinyurl.com/23qkph">Cities I've visited</a>, altho since TA was also internet startup themseleves b4 getting acquired by Expedia -&gt; IAC, hard to really call them a 'big corp'.</p>
<p>given the rampant success of many smaller developers with independent FB apps, seems like most big co's should be buying / licensing / sponsoring smaller shop efforts, rather than trying to build themselves.  they could probably get some decent apps for low 5 figures, rather than wasting their own time/resources.</p>
<p>several such companies now starting to approach students in our Stanford FB class, also other FB developers i know.  hopefully others wise up... would help to develop the market faster.  lots of app users out there, but not as much ad dollars as possible in future (yet).</p> <p><a href="http://500hats.typepad.com">DaveMcClure500Hats</a></p>]]></description>
			<dc:creator><![CDATA[DaveMcClure500Hats]]></dc:creator>
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		    <pubDate><![CDATA[Wed, 02 Jan 2008 20:45:28 PST]]></pubDate>
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		    <title><![CDATA[Why big brands are getting Facebook wrong]]></title>
		    <link><![CDATA[http://valleywag.com/339675/why-big-brands-are-getting-facebook-wrong#c3520826]]></link>
										
		    <description><![CDATA[<p>I was asked to join a 35+ dating website.  I am 31 yrs old.  I guess I should be expecting marketing from Centrum, and The Villages soon.</p> <p><a href="http://">MrMedia</a></p>]]></description>
			<dc:creator><![CDATA[MrMedia]]></dc:creator>
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		    <pubDate><![CDATA[Wed, 02 Jan 2008 14:40:21 PST]]></pubDate>
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		    <title><![CDATA[Why big brands are getting Facebook wrong]]></title>
		    <link><![CDATA[http://valleywag.com/339675/why-big-brands-are-getting-facebook-wrong#c3519703]]></link>
										
		    <description><![CDATA[<p>On the home screen for my professional Facebook profile, I was invited to "play" in Vera Wang's "princess land." I can't even begin to imagine what keywords triggered *that* ad, but clearly they need to work on it.</p> <p><a href="http://www.sufficientthrust.com">Marina Martin</a></p>]]></description>
			<dc:creator><![CDATA[Marina Martin]]></dc:creator>
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		    <pubDate><![CDATA[Wed, 02 Jan 2008 13:53:50 PST]]></pubDate>
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