<![CDATA[Beacon protests a hundred times smaller than News Feed uproar - Valleywag Comments]]> <![CDATA[Beacon protests a hundred times smaller than News Feed uproar - Valleywag Comments]]> <![CDATA[Beacon protests a hundred times smaller than News Feed uproar]]> I find it interesting that people would cite statistics about users knowledge of Beacon as an accurate measure of the impact of this event to the Facebook valuation. User awareness is testing revenue, not risk, i.e., how many users know or care = how many users might leave. Second, there seems to be an assumption that the risk is somehow been taken care of since the apology.

While users leaving may be the issue in the final analysis, at this stage it is a PR problem. Teenagers may not know, but their parents might.
And, although disaster may have been narrowly avoided, this is strike one. A second stumble will have this one as a launching pad. And, it remains to be seen if it will impact Facebook's overall approach, because the fundamental business model rely's on bartering privacy. and puts consumer trust at risk.

Joel York

]]> <![CDATA[Beacon protests a hundred times smaller than News Feed uproar]]> Ditto Sample32. It's not clear how much data Facebook is getting from Beacon partners. It appears that Facebook is getting information about every partner event, regardless if Facebook users are opted in or out. In fact, regardless of whether or not the surfer is even a Facebook user. That's pretty insidious and it's all happening in relative obscurity.

That a large percentage of users don't know or don't care doesn't change that.

ron_burgundy

]]> <![CDATA[Beacon protests a hundred times smaller than News Feed uproar]]> Beacon invades your privacy in rough proportion to how much stuff you buy online.

Hence the distress skews older and more affluent than most Facebook users ("still mostly high school and college kids"). And, unlike the News Feed issue, Beacon has far-reaching ramifications, touching the whole social/commercial Web.

erikahall

]]> <![CDATA[Beacon protests a hundred times smaller than News Feed uproar]]> Most FB users don't know about, or care about, Robert Scoble either. The valley digerati is not the real world. When you're talking consumer products the "tech A-list" doesn't have the clout they wish they did.

LongAgoYahoo

]]> <![CDATA[Beacon protests a hundred times smaller than News Feed uproar]]> I think the reason News Feed got so much criticism was how obviously invasive it was. Beacon is invasive, but much more subtly--out of sight, out of mind.

sample032

]]> <![CDATA[Beacon protests a hundred times smaller than News Feed uproar]]> excellent points nick.

yet another grounded-in-data reality check.

DaveMcClure500Hats

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