Facebook traffic dropped nearly 10 percent in September, according to a sneak peak at ComScore's latest stats given to GigaOm. That's a significant drop to a chart that's been climbing steadily all year, and especially odd during the start of a new school year when traffic traditionally soars for student sites. My Valleywag coworkers say that can't be right — it's a huge failure of ComScore's measurement methods that the company will have trouble explaining. Then again, I'm reminded of the anecdotal tale of the scientists who decided there must be a bug in their software because it showed — ha ha! — a gaping hole in the ozone layer.
Either Facebook or ComScore jumps the shark
10:20 AM on Thu Oct 11 2007
By Paul Boutin
573 views
5 comments













Comments
But the ozone layer isn't valued at 15 billion dollars.
@sample032: Better tell that to the VCs chasing green tech.
Facebook was fun for two months. Now I'm bored with it. Couldn't care less about biting chumps.
Next year we'll be talking about something else, and off campuses Facebook will be yesterday's hotornot.com.
Here’s the latest: 1) Another Googler goes to Facebook, to head its developer platform 2) Facebook traffic apparently took a dip last month 3) Madonna latest in string of musicians to ditch record labels 4) Mozilla preparing mobile web browser, may improve mobile web user experience?
If you want to explore Comscores data look at how they gather it. I can't think users of "internet accelerators" that in some instances are alleged to be bundled with programs like Kazaa makes for a particularly level sample.
Start a discussion:
Login with your username and password below. Or comment on this post via email.
Forgot your username or password? New User?