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Posts Tagged “
Metacafe
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YouTube blowing away competition as distribution platform
TubeMogul, a startup which allows content creators to post video clips to multiple sites at once and track aggregate views for the clip across sites, did a survey of over 200,000 clips and how much traffic they garnered after 90 days. The results? The average clip got more views on YouTube in three months (3,092) than on the next eight video sites combined (2,092). [NewTeeVee]
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online advertising
jackpot
Metacafe founders take their $5 million and go
Metacafe cofounders Arik Czerniak and Ofer Adler — neither involved with the company's day-to-day operations — will walk away from the company with $2.5 million each, according to TheMarker. If $5 million seems like a lot, remember that YouTube cofounders Chad Hurley and Steve Chen each cleared $326.2 million selling out to Google and that Czerniak and Adler might have turned down a $200 million to $700 million offer from Yahoo. All of which makes it even more fun to watch the video embedded below, recorded just weeks after Google purchased YouTube, where Czerniak tries to convince Bambi Francisco that Metacafe is "the largest, most popular video site." More »
online video
It's not that people object to Google making money on YouTube, really. They just want their cut. Yesterday, YouTube opened a program which pays a portion of ad revenue to content creators to all comers. Well, all comers from the U.S. and Canada whom YouTube deems acceptable, that is. Rather than specifying who it will accept, YouTube suggests you keep applying if you've been rejected. That worked so well with Susie in the 8th grade, after all. More »
YouTube starts paying losers for their clips
It's not that people object to Google making money on YouTube, really. They just want their cut. Yesterday, YouTube opened a program which pays a portion of ad revenue to content creators to all comers. Well, all comers from the U.S. and Canada whom YouTube deems acceptable, that is. Rather than specifying who it will accept, YouTube suggests you keep applying if you've been rejected. That worked so well with Susie in the 8th grade, after all. More »
online video
Revver shares a million in revenue with video producers
Online video platform Revver announced it has paid out $1 million dollars to video producers from its ad revenue sharing program, just in time for its one year anniversary. That puts Revver's total revenue at around $2-$2.5 million, since it splits fees 50/50 after paying 20% to a distributor. Sounds great. But it doesn't prove that Revver has a sustainable, profitable model—not after the year it's had, losing key staff, being banned from MySpace, losing LonelyGirl15 and several other notable video producers like Ze Frank and Ask A Ninja, and a rumored buyout. Why? More »
Funding an also-ran startup is expensive. Online-video site Metacafe just raised $30 million, bringing its total to $50 million; YouTube, by contrast, only required $11.5 million in venture capital before selling to Google for $1.65 billion. [VentureBeat]
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