marketing
As part of Neil Young's appearance at Sun's JavaOne conference, groups of hacks were herded into a conference room to ask questions of the aging rock legend, presumably about how awesome Java is, but I think the plan is that Java is just awesome because Young says so, and he trotted out an expansive interactive discography powered by the Java functionality built into Sony's Blu-ray hardware and a clean car project with telemetrics powered by Sun-sponsored software. Because I doubt there's anything baby boomer executives and the formerly flannel-shirted Gen-X set they spawned like more than getting the most out of their cars and home theater systems. Except maybe hearing Young pontificate on the virtues of an all-analog recording process.
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javaone
At the JavaOne keynote this held at the Moscone Center this morning, EVP of software Rich Green took the stage and told the assembled crowd, mostly developers, "Welcome to the revolution. Businesses used to drive technology adoption, but now it's all about consumers." Which suggests the company, known historically as an enterprise hardware and software provider, is changing focus to enable more consumer-focused applications. Not mentioned? Last week's announcement of a
$34 million quarterly loss and
a stock price that has hardly improved since plummeting 20 percent. But look everybody, Neil Young!
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susan decker
- Sun promises to make Java open source. It will be the loss leader for a lovely set of Sun steak knives. [VNUnet]
- Blue Security dies. USA Today publishes graph showing the Blue Frog mascot being slowly cooked. [Washington Post]
- "I wouldn't take that so literally." — Yahoo CFO Susan Decker, about projected revenue of $4.6 billion to $4.85 billion. Apparently those numbers were metaphorical. [CNN Money]
- Napster almost made money this quarter. Who'd have thought that an RIAA-approved walled garden piggybacking off the brand recognition of a stick-it-to-the-man filesharing network wouldn't be a cash cow? [CNET]
- Oh, looks like the Internet is just for child porn. At least on Orkut. [Bloomberg]
Valleywag
wantrepreneurs
Sun Microsystems CEO Jonathan Schwartz wrote a blog post to explain why the server hardware maker has changed its stock ticker from SUNW to JAVA, emphasizing its Java programming language and software suite. Luckily, he left comments enabled on the post, leading to gems like this: "This is a move right out of the Dilbert school of management." [Jonathan's Blog via Fake Steve]
