Amanda Congdon
[UPDATE BELOW]What's up with the bubbly former host of Rocketboom, which was supposed to be the Internet's first huge news show before it leveled off? According to the
London Times, Amanda Congdon's show for ABC News is "currently in the world's top 40,000 blogs," which puts it somewhere below great-soups-ive-eaten.blogspot.com. But Congdon has always been proud of her second career as a host for corporate stunt videos, and she recently starred in
an American Express ad (shown below) shot in San Francisco. It's for a good cause, in a way: AmEx is giving away up to $5 million for a world-improving project to be selected by its customers. Metaphor-makers rejoice: The "cable car" carrying journotainer Amanda through the city in this video is a fake. Okay, okay, a "replica."
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Search
It's a sneaky strategy used by savvy Internet marketers everywhere: Buy your competitor's name as a keyword, and serve up pay-per-click ads to poach customers from the search results. But for DoubleClick, the online-ad network that Google's trying to buy, it seems a bit foolish to use Google keyword ads to go after AdBrite, the San Francisco-based competitor. For one thing, it's apparently a violation of
Google's own rules about trademarks. And on top of that, it comes across as an admission of weakness — that customers are more likely to be googling "AdBrite" than they are "DoubleClick."
online advertising
Rip up your Facebook revenue estimates and start over, everyone. Since February, Facebook has doubled the rates it charged for sponsored groups from $150,000 to $300,000. Since exposing Facebook's
supposedly nonexistent rate card, I've received a more recent version from June. Much of it's the same, but I'm posting the revised cards from Facebook's PowerPoint deck, with comments, below.
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julia allison
Julia Allison, the New York-based TV commentator,
Time Out New York dating columnist, and
Star editor-at-large, has escaped from the desperate, horny clutches of TechCrunch editor Michael Arrington and "decamped for LA," according to a source close to the matter. Well, some blogger who got a text message from her, anyway. Her plane touched down at the runway in Los Angeles at 1:36 p.m., and we all breathed a sigh of nerdy relief. That much fabulousness in so short a time? It's enough to make a backup generator abort its start sequence, if you know what I mean and I think you do.
(Photo by Sashaphotography.com)