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Time Inc.

josh quittner

Time magazine reporter uncovers identity of "You Suck at Photoshop" spoofs

Former Fortune executive editor Josh Quittner, best known there for covering the Scrabulous beat, has returned to Time.com, where he worked a decade ago, with a much-hyped exposé; Time's publicity department emailed us to make sure we saw it. The revelatory piece shows off the depth of Quittner's Valley rolodex and the extent of his Web-industry connections: the identity of the pair behind "You Suck at Photoshop." The story also reveals the path Troy Hitch and Matt Bledsoe, two advertising-agency refugees, took to greatness: Their website appeared on Digg and Boing Boing. Displaying Quittner's Web skills, the article also contains hyperlinks. (Photo by Matt Gilson/Time)

exits

Ex-Business 2.0 editor leaves Fortune for Time

Josh Quittner, former editor of the defunct Business 2.0, has extricated himself from his unhappy stay at Fortune by returning to Time, where he previously worked. Tellingly, Time editor Rick Stengel refers to him as a "writer" for Fortune, though he had the ostensible title of executive editor. Stengel's memo is included below. Quittner's new gig is his old gig, covering consumer technology, which takes him back roughly 13 years in the progress of his career. Funny, because we'd heard that Quittner had held serious talks with Michael Arrington about joining TechCrunch, around the same time he wrote a laudatory column about the tech blogger. All that puffery, and no job in exchange? A shame. More »

josh quittner

Ex-Business 2.0 editor dumping Fortune for housing blog?

What is Josh Quittner, the former editor of Business 2.0, doing for his next act? Since September, he's had an unhappy career at Fortune, the Time Inc.-owned corporate sibling which took him and a few other refugees from the magazine in. He's been earning what we hear is a mid-six-figures salary playing Scrabulous, and then writing about it. (Actual quote from a recent column: "Clearly, I had too much time on my hands.") The latest I'd heard on Quittner, my former boss, was that he was leaving Fortune to return to Time, where he worked before joining Business 2.0, as its Marin County-based tech correspondent. But he may have another exit strategy in mind. in 2006, Quittner registered roofmagazine.com. More »

online advertising

Time showcases the future of advertising with animated GIF

Time Inc. has seen the future. And now it will showcase it to you. With an animated GIF, a technology popularized in 1995. It advertises a TimeDigitalShowcase marketing event, to be held this April in New York. Go see it for yourself. Or, simply view our Flash video Version of it — our humble little tribute to modern technology.

At airports, Business 2.0 refuses to die Time Inc. has mostly erased Business 2.0 from its CNNMoney website after shutting the magazine down last year. But newsstands across the country, and readers, have not gotten the memo.

nerdfight

Quittner "silenced," says Fortune colleague

An extraordinary public slap, rarely seen in the genteel world of magazine publisher Time Inc.: Fortune appears to have momentarily taken executive editor Josh Quittner's Techland blog away from him and handed it to rival tech writer David Kirkpatrick. Quittner's recent blog rant about Facebook's Beacon was wrongheaded enough, but entirely undeserving of this humiliation — republishing, duplicatively, a Fortune.com column by Kirkpatrick in Quittner's blog. Kirkpatrick, left, declared that Quittner, right, had been "silenced" on the Facebook issue. He went on to tear apart, at length, Quittner's argument. All the more shaming, because Kirkpatrick is — how to put this gently? — a laughingstock among his colleagues. More »

media

Fortune.com redesign rips off Portfolio.com

Fortune.com — what magazine publisher is calling Fortune's little corner of CNNMoney.com — relaunched today, and the Observer's Media Mob notes the site is "sleeker, whiter, cleaner" but bears a "strikingly" duh-we're-copycats resemblance to Portfolio.com. Whatever, let us know when Forbes.com relaunches with a design inspired by Fake Steve Jobs's Blogger template. In the meantime, here's a Valleywag poll asking you to pick which Web design best helps you forget that no one reads magazines — if you can even tell them apart. More »

media

Fortune editor in town to boss ex-B2 staff around

Remember former Business 2.0 editor Josh Quittner, whose tech magazine got shut down by parent company Time Inc.? Now an executive editor at Fortune, he outranks, on paper, assistant managing editor Jim Aley — the man he replaced as Business 2.0's editor five years ago. Which makes the following curious: The New York-based Aley, pictured above, is in town this week. Valleywag hears he started off his visit with a breakfast with Quittner. And then Aley met with the remnants of Business 2.0's staff, who now make up Fortune's San Francisco bureau — without Quittner. Remind us again who's in charge here? And if you want your startup written up in Fortune, who's the right guy to schmooze?

"Joost's greatest asset right now is not it's peer-to-peer technology. It's the momentum its gained so far by being an early mover." — TechCrunch trophy hire Erick Schonfeld demonstrates the value of the old-media copy editors he left behind at Time Inc. [TechCrunch]

josh quittner

Time Inc. insults Business 2.0 editor one last time

Josh Quittner, the former editor of the late, lamented Business 2.0 — where, I'll disclose, I worked for seven years before joining Valleywag — has gotten one more kick in the pants from Time Inc., the tech magazine's publisher. In a cover wrap sent to subscribers with the last issue, he's listed as the magazine's "managing editor," even though he's always gone by the title of "editor" in the masthead. More »

crash this bash

Om Malik stays in (and out of) the picture

A double birthday party for GigaOm biz-blogger Om Malik (pictured with operations manager Joey Wan) and Spark PR founder Donna Sokolsky fogged up the glass patio walls at Jack Falstaff on Friday. I happened to be at the bar, hoping to catch dreamy god-mayor Gavin Newsom doing paperwork again. After the jump, the best overheards. More »

TechCrunch and Business 2.0 never managed to merge, but editor Michael Arrington has snapped up former B2 editor-at-large Erick Schonfeld. (This explains why Schonfeld recently revived his dormant blog to cover the TechCrunch40 conference.) Opinionated, arrogant, and whip-smart, Schonfeld is the perfect match for Arrington. We're looking forward to the fireworks at TechCrunch edit meetings — to which Schonfeld will be dialing in remotely from Brooklyn. [Bits]

obituary

The decline and fall of Business 2.0

Did Business 2.0 die a natural death? Or was it murdered? The story told so far about the tech-focused, San Francisco-based magazine's demise was an abrupt drop in advertising. But in his MediaShift column, Mark Glaser suggests that a poorly planned business-side reorganization by its parent company, Time Inc., is more to blame. Combining Business 2.0's salesforce with that of Fortune and Money led not to the expected boost in ads, but a drop that hit all the magazines, with Business 2.0 — where, I should disclose, I worked before joining Valleywag — the most vulnerable. The most intriguing tidbit: Glaser reports that TechCrunch, run by Michael Arrington, explored a merger with Business 2.0. Arrington, in a blog post, confirms the rumor, and, intriguingly, suggests that Time Inc. was "proactive in destroying" the magazine to favor Fortune. More »

media

A turnabout for Business 2.0's former boss

Time Inc. has officially announced Business 2.0's closure in an internal memo obtained by Jossip. In it, Time Inc. executive John Squires explains that folding in some of Business 2.0's staff into Fortune will give it "the largest San Francisco bureau of any major business publication." The Wall Street Journal bureau will still be twice its size, but never mind — we assume Squires meant "magazine." No, what's interesting in the memo is what's not said. More »

media

Time Inc. sends secret ninja "kill teams" to shut down Business 2.0

We'd already heard that the October issue of Business 2.0 would be the last one published by Time Inc.; now, the New York Times reports on the Bits blog that it will be the last one, period. Talks with Mansueto Ventures, publisher of Fast Company and Inc., apparently failed; as we predicted, Time Inc. did not want to strengthen a competitor. A few staffers will join Fortune and Fortune Small Business. The rest will fall victim to what Bits colorfully calls "kill teams." This being Time Inc., don't expect black-suited corporate operatives. Or anything the least bit colorful. Instead, the teams will likely kill with kindness — and boredom. Time Inc.'s HR presentations — some of which, I should disclose, I sat through as a Business 2.0 employee — are legendary as cures for insomnia.

Keith Kelly repeats yesterday's Valleywag report that Mansueto Ventures, publisher of rival tech-business title Fast Company, is negotiating to buy Time Inc.'s Business 2.0, which is in the midst of publishing its last issue under the current staff. CNET, rumored to have also bid, has apparently dropped out of the sale process. [New York Post]

bruce judson

My reputation is as valuable as this free crap

Bruce Judson has a long-held reputation as a successful Internet marketer and business leader. So why is his new venture, Free for Today, so lousy? Judson cofounded Time Inc.'s storied Pathfinder website back in 1994. At the time, it was a groundbreaking media portal, unlike anything else on the Web. He's written popular business books about the Internet. He's founded several Internet businesses. He's been profiled in the Wall Street Journal and Advertising Age. Judson even holds a senior faculty fellow position at the Yale School of Management. But Free for Today has all the marketing finesse and business savvy of a low-brow, late-night infomercial. More »

media

Who's bidding on Business 2.0?

The writing is on the whiteboard for Business 2.0, the tech-focused monthly magazine published by Time Inc. (and, I should note, my former employer). The October issue is definitely the last one to be published by the current staff, some of whom have already secured new jobs. But could Business 2.0 live on in some fashion? Time Inc. is ostensibly still entertaining offers to buy the magazine, if only for form's sake. But even if the sale process is a charade, some serious bidders have nevertheless emerged. Who are they? More »