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soren dayton

politics

Republican social media propagandist Soren Dayton now leveraging Facebook

Suspended John McCain campaign aide Soren Dayton is still obsessed with Barack Obama. This time around he's formed a Facebook group calling Obama an "elitist" for suggesting that small town Americans "cling to guns or religion" out of bitterness in a speech given earlier this month San Francisco. There's even a handy Shepard Fairey-esque "Snob" icon you can change your profile picture to! No word on whether Dayton is actually back with the McCain campaign — maybe he read Valleywag's suggestions and realized that distancing himself from the party gave him that much more freedom to run wild with insinuation.

dirty tricks

How to use the Web to be a race-baiting opportunist, or Swiftboating 2.0

Why are the Republicans hiring, and then suspending, the likes of "consultants" Soren Dayton? Because they're desperate to catch up to the Democrats when it comes to building candidate support online, and will pay anyone armed with buzzwords, apparently. When lovable nutjob Ron Paul can pull a bigger audience of Web supporters than someone who might actually win the ticket, your party has problems. Don't worry, GOP! Valleywag is here to help with a handy guide on how to game social networks for political advantage without getting caught. More »

politics

Disgraced McCain aide Soren Dayton obsessed with Obama

Who is Soren Dayton, the McCain campaign aide suspended over a YouTube link on Twitter? He's a consultant specializing in "'modern' ('new') media communications," an alumnus of the University of Chicago and the National Defense University, and a Republican true believer. Here he's pictured with evangelical republican La Shawn Barber at the BlogWorld conference, and she's, like, totally black! So he's not necessarily racist, just an opportunist who knows a good smear video when he sees one. More »

Soren Dayton supporters form Facebook group Speechwriter and think-tanker Joshua Treviño has started a group , "Support Soren Dayton!", for the embattled ex-campaign aide to John McCain. [Facebook]

politics

McCain boots campaign aide for posting YouTube link to Twitter

Soren Dayton, an aide to the McCain campaign, posted a link to his Twitter account of an inflammatory YouTube mashup of Barack Obama's recent speech on race, remarking that it's a "Good video on Obama and Wright." The video mingles clips featuring Obama, wife Michelle, controversial pastor Jeremiah Wright, and Malcolm X, the ultimate redneck boogieman. Of course, the post was quickly deleted, followed by the entire Twitter account, and now Dayton's been suspended from the campaign. Way to leverage social media! After the jump, the clip the McCain campaign either wanted you to see or didn't, depending on when you asked: More »