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Once You're Lucky, Twice You're Good
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Dating Mark Zuckerberg: the rules
A year ago this summer, Priscilla Chan graduated from Harvard and moved to Palo Alto to live near her boyfriend, Facebook founder Mark Zuckerberg. But before she did, Chan and Zuckerberg, pictured, held a series of "negotiations" over how often she would get to see him, according to Sarah Lacy's book Once You're Lucky, Twice You're Good. The final contract, according to Lacy: More »
party report
Photos from Sarah Lacy's book party
Web 2.0 was hot last night. And I mean the kind of heat determined not by Technorati rank, but by the thermometer. Despite the stifling weather, San Francisco's Web stars turned out for a party Sarah Lacy threw for her new book, Once You're Lucky, Twice You're Good at Otis off Union Square. The hole-in-the-wall, two-story bar couldn't handle the crowd, which spilled out on Maiden Lane. Slide CEO Max Levchin, the star of the book, stopped by with fiancé Nellie Minkova to congratulate Lacy, and then immediately left. Runner-up Jay Adelson, whom Levchin beat on page count, stayed longer, as did Twitter's Ev Williams, who came with his wife, Sara Morishige. Also in the crowd: August Capital VC David Hornik, who didn't even rate a mention in the index, despite inviting Lacy to his exclusive Lobby conference. A gallery of photos, after the jump: More »
once you're lucky, twice you're good
The complete index to "Once You're Lucky, Twice You're Good"
Sarah Lacy's book about Web 2.0, Once You're Lucky, Twice You're Good, officially comes out today (and there's a book party at Otis on Maiden Lane in San Francisco this evening). We've run the index, in an homage to Web 1.0 memoir Burn Rate, page by page over the past week. Here's the full set: More »
once you're lucky, twice you're good
Z is for Zuckerberg, the richest of all
Money isn't everything. Mark Zuckerberg may have the highest net worth among his generation of entrepreneurs, but the Facebook CEO only gets 21 out of 294 pages in Sarah Lacy's new Web 2.0 book, Once You're Lucky, Twice You're Good. That's 16 more than his sister, nerd chanteuse Randi Jayne Zuckerberg, which tells us Lacy has her priorities all wrong. The Zuckerbergs' index page: More »
once you're lucky, twice you're good
T is for Twitter, which turned blogging small
Twitter, the 140-characters at a time blogging service, was shaped by its founder's dry, understated sense of humor. The company, not to mention the service, seems to be a sort of Silicon Valley inside joke that, improbably, Ev Williams and his fellow Twitterers have managed to play on the rest of the world. For this, Sarah Lacy labels Williams a "nontrepreneur." Fittingly, Sarah Lacy gave his microcompany got a mere four pages in her new book, Once You're Lucky, Twice You're Good: More »
once you're lucky, twice you're good
R is for Rose, who made Digg his toy
Kevin Rose takes up 62 out of 294 pages in Sarah Lacy's Once You're Lucky, Twice You're Good, her new book about Web 2.0. That's less than I expected, since Rose was the coverboy for the BusinessWeek, co-written by Lacy, which launched her book. From the look of the index, not much time is spent on the women Rose is said to have "plowed through", as his friend Alex Albrecht once put it: More »
once you're lucky, twice you're good
P is for Parker, the Valley's bad boy
Sean Parker has had a hand in some of the Valley's biggest successes. His first company, Napster, took the world by storm, but didn't make Parker rich. His second, Plaxo, just sold to Comcast. And his third, Facebook — well, say no more. Except for the bit about him getting kicked out, according to Mark Zuckerberg's legal testimony, for a cocaine arrest. (Parker characterized the incident as "a misunderstanding.") That and more is covered in the 21 pages Sarah Lacy devotes to Parker in Once You're Lucky, Twice You're Good, new book about Web 2.0. The index page where Parker is listed: More »
once you're lucky, twice you're good
L is for Levchin, who never goes slow
Max Levchin, the cofounder of PayPal and the CEO of Slide, measures nearly everything, down to the optimum price to pay for an engagement ring. If he needs a metric for self-importance, Once You're Lucky, Twice You're Good, Sarah Lacy's new book about Web 2.0, provides one. He occupies 78 out of 294 pages, more than anyone else. Here are the index pages for "F" through "M": More »
once you're lucky, twice you're good
F is for Fitzpatrick, and "hookers and blow"
LiveJournal founder Brad Fitzpatrick is a prankster, as evidenced by his Halloween costume last year, when the new Googler dressed up as Facebook to mock his coworkers' fears of the social network. I'm told that in Once You're Lucky, Twice You're Good, Sarah Lacy's new book about Web 2.0, there's an anecdote about Fitzpatrick submitting an expense report — successfully! — for "hookers and blow" when he worked at blog software startup Six Apart. That was likely a reference to the early days of LiveJournal, when users made ridiculous accusations that Fitzpatrick was spending money meant for servers and bandwidth on "hookers and blow." We'd love to hear more, but alas, Fitzpatrick only got 8 out of 294 pages, according to the book's index. Here's the page for "D" through "F": More »
once you're lucky, twice you're good
B is for Botha, who sold YouTube big
Few people outside Silicon Valley have heard of Roelof Botha. But the former CFO of PayPal is famous here. His two claims to fame: negotiating that company's $1.5 billion sale to eBay, and later, as a partner at Sequoia Capital, investing in YouTube and quickly flipping the startup to Google for $1.65 billion. Is it a coincidence that that figure is 10 percent higher than his PayPal score? Few insiders think so. Botha gets four pages in Sarah Lacy's Once You're Lucky, Twice You're Good — more than Google cofounder Sergey Brin. Other figures who appear on the second page of her Web 2.0 book's index: John Battelle, Ning CEO Gina Bianchini, Facebook board member Jim Breyer, blog blowhard Jason Calacanis, and YouTube cofounder Steve Chen, whom Botha made quite wealthy. More »
once you're lucky, twice you're good
A is for Adelson, who cofounded Digg
Digg cofounder Jay Adelson is now asked by the likes of Kara Swisher how he'd fix big media companies, as in this clip. But there was a time when he barely knew what to do with his own Internet startup, Equinix. That tale and more covers 54 out of 294 pages in Once You're Lucky, Twice You're Good, Sarah Lacy's soon-to-be-released book about Web 2.0. The first page of the book's index, one of many to come: More »
once you're lucky, twice you're good
