Posts Tagged “
Iac
”Puppet video reveals all you need to know about Silicon Alley
Gary the Puppet — who in the clip embedded below tours the offices of Tumblr, Next New Networks, Gawker, CollegeHumor, and Wallstrip — might be the perfect metaphor for the New York tech scene. It makes a big show of itself, but it's kind of flimsy and despite how it may look, somebody much larger and more powerful is actually running things. For New York tech, the puppeteer's hand is old media companies. IAC and CBS own College Humor and Wallstrip, respectively. Tumblr has its roots in Hanna-Barbera cartoons. So does Next New Networks, which just agreed to distribute its videos over Hulu, a News Corp. and NBC joint venture. And what's Gawker but a tape worm in Old Media's belly? Still, New York tech has this over the Valley: perhaps because of those old media connections, it knows how to present itself with a hokey smirk instead of new media's typical sassback. More »Barry Diller, IAC, kick out third-party ad networks
After selling its premium advertising inventory, the 63 companies that used to make up Barry Diller's IAC sell the remnants to third-party ad networks, which pay $1 or $1.50 per thousand pagviews. Not a great business. In an effort to boost those CPMs nearer to $6, IAC will from now on instead pool the inventory from the 63 companies and then divide it up based on advertiser-friendly demographics. AdAge reports that IAC will define its wealthy users, for example, as More »
Amazon.com and Google to rule Web, according to Wall Street's Captain Obvious
Yahoo, IAC and eBay are in for rough sailing, but Google and Amazon.com should cruise smoothly and emerge as the big winners in the coming years, according to analyst Jeffrey Lindsay of Wall Street research firm Sanford C. Bernstein in a 310-page report published yesterday titled "U.S. Internet: The End of the Beginning." Tellingly, there's no mention in the summary article of Facebook CEO Mark Zuckerberg's plans for a totes awesome IPO. [Reuters]
IAC's Citysearch faces class-action lawsuit over click fraud
Los Angeles-based law firm Kabateck Brown Kellner filed a class action suit against IAC property Citysearch, alleging the site charges pay-per-click advertisers for fraudulent clicks. The firm has won similar cases against Yahoo and Google. All the major search firms now belong to anti-click fraud coalitions and make lots of nice noises about the problem. Truth is, click fraud isn't much of one. As Google CEO Eric Schmidt explained during an unguarded moment a couple years ago, click fraud will never be that much of a problem because if fraudulent clicks devalue the worth of click for an advertiser, that advertiser can always pay less per click.Barry Diller likes to play dress-up, too
Having reached 13 million girls with the chance to design glittery jpegs for each other, social site Girlsense has a new parent: InterActiveCorp. IAC already has teen virtual world Zwinky and its 6 million users, part of their aim to take on a "broader teen mindshare." Girlsense brings a different slice of the demo — the girls who go for Glam Ads and butterflies, and maybe a few of their doting rainbow-loving boys-who-are-friends, too.Ask.com buys reference site Lexico
Lexico, the company behind reference sites like Dictionary.com and Thesaurus.com, has been acquired by also-ran search engine Ask.com, a unit of Barry Diller's IAC, for an undisclosed sum. It will mean an 11 percent boost in traffic for Ask and more revenue for Lexico's sites, as Google had cut a special deal with IAC for a higher revenue share than it would give to the likes of Dictionary.com. Possibly tipping their hand about future moves, Ask CEO Jim Safka told the AP the site was also looking to improve results related to health and entertainment, presumably through more acquisitions. The move comes after IAC's Barry Diller settled a fight with Liberty's John Malone, a major IAC shareholder, over plans to split the company into five different parts.CollegeHumor smack talk hits Facebook where it hurts -- the click-through rates
When Google took on Facebook in ultimate frisbee, Facebook took the series 2-0. Now we hear a contest of beer pong — the drinking game involving ping pong balls, Solo cups and Milwaukee's Best — has been scheduled between Mark Zuckerberg's finest and the New York-based, IAC-backed CollegeHumor. CollegeHumor cofounder Ricky Van Veen began the smack talk early posting the above image to his blog. It reads:Dear Facebook, Looking forward to Thursday. Your winning percentage will be even lower than your click-through rates. Love, CollegeHumor
10 best workspaces
After reviewing our post "Tech's top 10 workspaces" commenter Dweezil complained that our choices were full of "to much modernism bullshit." Commenter Web2PointOhShit tore at everybody:
Rank tech's 10 best workspaces
Six Apart's offices seem pretty ordinary to me. Their meeting space is *tiny*. Googleplex's niceties are all about enticing their workers to stay at work longer — yeah, that's real HAWT!. Valleywag offices look like a dump to me.So, OK, not everybody goes for our taste in brick, exposed ceilings and Googley amenities. Let's find out who's in the minority. Below, vote for your favorites and help us rank tech's 10 best workspaces. More »
cubicle culture
What makes for an appealing workspace? The envelopes they leave in your mailbox every two weeks. But after that, it comes down to design and amenities. Also, we like windows and brick. Lots and lots of brick. After spending some time on Office Snapshots, we present the ten best-looking offices in tech, below.
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Tech's top 10 workspaces
10 best workspaces






