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fake steve jobs

blogging for dollars

Dan Lyons may restart Fake Steve Jobs blog for Newsweek

"I’m starting at Newsweek tomorrow and Fake Steve was supposed to be part of my job. So we’re going to discuss whether to revive the blog." — Excerpt from an email message from semi-retired Fake Steve Jobs blogger Dan Lyons to Mac Soda blogger mykbibby. Contrary to speculation by certain people we could name but won't, Lyons didn't kill the blog to curry favor with Apple for Newsweek. It was more personal. More »

Former Fake Steve Jobs pursuing standup comedy career? Is Dan Lyons working open mic nights at comedy clubs in San Francisco? If true, it adds a whole new layer to the conspiracy theories about his new job at Newsweek cutting into his blogging habit. I can hear the editor now: "Son, this is Newsweek. If you want to be funny, go tell jokes at a nightclub." We're skeptical of the rumor, though, because Dan usually calls us before he comes to town to set up time to drink. Dan, you sneaking around on us? That aside, I'd pay to see Fake Steve Live at least once. (Photo by Mark Coggins)

blogging for dollars

Forget Fake Steve -- Real Dan Lyons is even better

To be honest, I didn't think Fake Steve Jobs author Dan Lyons would be able to keep it coming under his own name. (And also to be honest, I looked into getting his old job at Forbes.) Anyway, now that Dan is up and running at realdanlyons.com, he's got me laughing orange soda out my nose. Right onto my brand new iMac keyboard, Dan. That superflat one Steve worked so hard on. Dan's secret? He really does talk like this. All the time. Drives waitresses crazy. Three must-read, will-cringe excerpts from his recent posts: More »

blogging for dollars

Dan Lyons quits Fake Steve Jobs before the real Steve Jobs drops dead on him

In humor, timing is everything. And death just ain't that funny. That's why Dan Lyons is quitting the Secret Diary of Steve Jobs blog. True, he's planning to turn his Fake Steve Jobs schtick into a second book. And his new job as Newsweek's gadget columnist may require more decorous relations with Apple — note that Newsweek, usually the object of favored treatment by Apple PR, didn't get an early iPhone 3G to review. But the real reason why Lyons is dropping Fake Steve? Because the state of the real Apple CEO's health had Lyons scared. More »

fake steve jobs

Dan Lyons going to Newsweek makes encounter with Real Steve Jobs almost inevitable

Newsweek, along with Time, the Wall Street Journal and the New York Times, is on the short list of publications that Apple CEO Steve Jobs will actually deign to meet and speak with. Dan Lyons, aka Fake Steve Jobs, is taking over as the lead tech reporter at Newsweek. That leads us to a tantalizing conclusion: It can't be long before Fake Steve Jobs and Real Steve Jobs meet in person. Like the attempt at discovering the Higgs boson at the Large Hadron Collider, the unintended consequences could involve the earth folding in on itself. We wait with bated breath.


dan lyons

Fake Steve Jobs leaves old-media job for old-media job

He invented The Secret Diary of Steve Jobs. Have you friggin' heard of it? Dan Lyons, the Apple CEO impersonator whose identity so bedeviled us until he was outed last year, is leaving Forbes for Newsweek, taking the place of Steven Levy as Newsweek's house technophile. So much for a brave leap into the unknown world of the Web. Lyons had made no secret of his discontent at Forbes, where the website is run separately from the print magazine and the two sides hate each other; high-level strongarming was required to get Forbes.com to link to Lyons's blog, which he will now take with him to Newsweek. (Photo by Mark Coggins)

nerdfight

Wired editor Leander Kahney vs. Fake Steve Jobs -- guess who wins?

Wired editor Leander Kahney went up against Forbes editor Dan Lyons's Fake Steve Jobs character in a three-round mano-a-mano debate about Apple. Lyons completely wipes the floor with Kahney. Did Wired ever think this would be a fair fight? This utterly unlevel playing field shows why we're glad we were wrong about Leander Kahney being Fake Steve. This short excerpt really sums it up: More »

"Facebook is a vehicle through which a bunch of investors in the Valley hope to turn a small pile of money into a much bigger pile of money by selling shares in the public markets. That is Facebook's core business." [The Secret Diary of Steve Jobs]

alltop

Guy Kawasaki inflates egos that don't need inflating with Alltop

Alltop is Guy Kawasaki's latest project: a news aggregator which shows the titles of the last few posts from a number of different blogs in various categories including Politics, Sports, Fashion and the very aptly named Egos. The top of the Egos section includes feeds from inflated-head, Internet-famous writers like Robert Scoble, Michael Arrington, Dave Winer, Jason Calacanis, and, of course, Guy Kawasaki. In other words, it's an overblown blogroll, if a well-designed one. Nice work, Guy! We asked Fake Steve Jobs what he thought about being included in the Egos list: "I'm not sure what this site is all about, but I'm deeply honored to be included. Guy Kawasaki is a personal hero." Guy, be warned: You do not have a lock on the ego-inflation market.

stocks

Charlie Wolf, Fake Steve Jobs fan, upgrades AAPL to "Strong Buy"

Needham & Co. analyst Charlie Wolf has upgraded Apple to "Strong Buy" in a research note, basing his optimism "chiefly on the prospect that the current migration of Windows users to the Mac platform is likely to accelerate over the next several years." His target for the stock is $235, nearly $100 above today's closing price of $139. We wonder if Charlie's feelings were enhanced by sitting next to Forbes editor Dan Lyons, the Fake Steve Jobs blog rogue, at the Macworld keynote? Wolf told us he was a big fan of Fake Steve Jobs — so are we, Charlie.

matthew harrington

Fake Steve Jobs accepts "stupid plastic monkey award"


No one from Apple actually showed up to accept their award at the Crunchies Friday, so Dan Lyons obliged, as Fake Steve Jobs.

macworld 2008

At Macworld, all press are created equal, but some are more equal than others

At CES 2008, respectable press and barely-tolerated bloggers were separated into groups with different badges but mostly similar levels of access. At Macworld 2008, there was, theoretically, only one badge for all types of press. In reality? Some hacks were more equal than others. More »

macworld 2008

Old Media runs circles around Web 2.0 at Macworld

I took this picture of Valleywag cub reporter Jordan Golson because I think the kid has potential. But Jordan, watch and learn: See the guy typing away behind you? Forbes senior editor Dan Lyons, aka Fake Steve Jobs. And the man with the early migraine? PC World editor in chief Harry McCracken. Look at them: Work, work, work. With the dual exception of Engadget and Gizmodo, the Web 2.0 kids fell way behind the old guard in reporting this morning. Oh, and whoever decided Valleywag would report the whole thing via Twitter? You win the prize. Go back and read Uncov until you know the difference between "scale" and "fail."

party report

Gizmodo, Ars Technica party all night

Poor Ars Technica and Gizmodo. The gadget sites invited San Francisco's thirsty class over for some pre-Macworld booze at Harlot in SoMa last night, and the assembled crowd drank the hosted bar dry in 35 minutes flat. I ran into a host of familiar faces there, including a certain Farker who goes by the unforgettable login of "catbutt." So unforgettable that I called him ... well, something else instead. And no, I'm not throwing David Ulevitch the shocker — just a gesture that looks a lot like it. Fake Steve Jobs blogger Dan Lyons, making his Macworld debut, drew a tight bubble of fans around him everywhere he went.




Fake Steve's holiday fable fooled me, too Fake Steve Jobs has confirmed our very special correspondent's spoiler: The Apple lawsuit Dan Lyons blogged about is as fake as his blog. Some of you may feel duped or even a bit angry. Don't.

blogtards

Fake Steve shutdown drama explained

Folks, please stop emailing us that either (a) Valleywag is afraid to run the story that Apple is trying to shut down Fake Steve Jobs, or (b) Fake Steve author Dan Lyons is perpetrating a hoax to — I love this — to get onto Techmeme. Let me spell it out for you: LYONS IS KIDDING! He's trying — and failing — to illustrate that the legal settlement between Apple and Think Secret is a bad thing. Two reasons: (1) It's corporate thuggery from Apple, which once compared itself to friggin' Gandhi in an ad. (2) By shutting down and probably taking a payout, Think Secret's publisher has done himself a favor, but set a bad example. How much should Apple pay Valleywag to shut up? Ok, don't answer that, but you get my point.

wrapup

Valleywag's 3 biggest goofs of 2007

The trick to running a gossip blog is to reject most of the rumors you get. Otherwise, no one believes anything. You quickly learn to spot the gullible chatter, the obvious attempts to plant a story, the too good to be true. Well, usually. We blew it big three times this year by trying too hard for the scoops. More »