Posts Tagged “
Amy Iorio
”Yahoo opens site for women, finally gets a place to show those teeth-whitening ads
Amy Iorio, the nonpregnant Yahoo exec who likes to park in spots reserved for expectant mothers, has found a way for Yahoo advertisers in consumer packaged goods, retail and pharmaceuticals to reach their target audience of women aged 25 to 54. (They are the key decisionmakers in all our lives, according to the ad salesman's stock patter.) Iorio says Shine (screenshot below) is for those women who felt left out by what other Internet destinations, such as Glam.com and iVillage, offer. Iorio told the WSJ: "These women were looking for one place that gave them everything." Everything but a parking spot. More »
denise iorio
Nepotism fails to save job at Yahoo
While accusing Yahoo News GM Amy Iorio of tiresome nepotism, our last tipster said Iorio's sister, Denise Iorio "has no clearly defined job function and doesn't work on any distinct property." Seems Yahoo caught on. Denise Iorio caught the sharp end of the ax yesterday, a tipster tells us. Friends and neighbors, that means you shouldn't believe her when she says she's on an extended maternity leave.
amy iorio
Yahoo GM not expecting, just parking like she is
Now we know why Yahoo News general manager Amy Iorio surrounds herself with family at work. She's low on friends. That's sometimes what happens when you make a habit of parking in the spot Yahoo reserves for expectant mothers, as a tipster alleges Iorio did until caught. Iorio's "overly aggressive attitude" also caused two of Scott Moore's well-liked executive assistants to quit. "Its really sad how he can let someone like her take over a role that Neil Budde was in," our tipster writes. "Like the two even compare."
amy iorio






