ethics
Most of the free content online is supported by advertising. But most advertising is designed to interrupt the content. Even Google's supposedly helpful text ads are, in the end, a distraction; otherwise people would just search for ads instead of real results. Most ads are worse, a moving distraction while I'm trying to read text. So since the dancing cowboy will never make me buy , is it wrong if I just block them?
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googlebait
NICK DOUGLAS — A huge advantage of online ads is knowing just how many people saw (or at least loaded) an ad. No more, if Xuuk Inc. (voted "Most likely to become an H.P. Lovecraft monster") succeeds with the eyebox2, its new thousand-dollar camera that
counts viewers from up to 35 feet away. The camera, which collects no data about viewers, could be used on racks of products too. If Google doesn't buy Xuuk or a competitor by January (I'm pretty sure
Wired News is wrong about Google already buying the device), I'll take everyone to lunch.
microsoft
NICK DOUGLAS — Remember how the Daily Show's John Hodgman did such an adorable performance in
Apple's "Get a Mac" ads that it made the PC seem cuddlier than the smug Mac? Then remember how Microsoft hired the equally charming Daily Show correspondent Demetri Martin to pimp Windows Vista on the delightful site,
Clearification? Now imagine how Microsoft might handle such blessing. Yes, by screwing them up. Know the annoying prick in every coffeeshop line and office hallway, bragging about his $500 phone that runs his "work stuff"?
He's the new spokesperson for Windows Mobile. Sure, some of his lines in the videos are charming, but on this promo page, he comes off a little too much like the suits I avoid at tech conferences.
google
The culture split between Yahoo and Google is Hollywood versus the nerds, according to most journalists (take, for example, a
CNET compare-and-contrast article from 2005). Yahoo is the one that brought in TV and film execs like CEO Terry Semel and "went Hollywood," a move often blamed for the company's financial and cultural woes. But so has Google, as a corporation and as an executive team.
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ads
"Where do you want to go today?" "Think Different." "No wonder it's number one." The tech world's vague slogans may seem interchangeable, but if they're applied to the wrong product — even within the same company — they could prove disastrous.
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ads
We guess McAfee is trying to show the horror of exposed identity. Still — is this, or is this not, the most grotesque ad for a virus scanner you've ever seen? It's practically a Dadaist artwork.
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apple

It didn't take long for a real deal to come out of Google CEO Eric Schmidt joining the board of Apple. Forget the
rumor that Apple will support Google Video in its new iTV product or other such trifles — Apple will soon run loads of Google ads on its online properties, according to an outside source.
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techcrunch
When the little dot-coms blow up,
says marketing/PR blogger Steve Rubel, the sites funded by their advertising will go under too. Rubel names social news site Digg as one potential victim. How does it stack up against other Web-2.0-supported sites? Above the fold, we analyze Digg and tech blog GigaOM. Below, GigaOM competitor TechCrunch sets off a red alert.
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ads
An unknown advertiser is running a viral at
Notfornoobs.com, using a TV that flashes the logos for
Razer computer peripherals and Microsoft. (We assume that anything with an unauthorized MS logo would be shut down before you can say "crack legal team," so the company's partly guilty for this ad.)
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