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The Genius Bar can help you only so much

This photo, taken at the new 14th Street Apple Store, shows that the Genius Bar can solve computer malfunctions, but not wardrobe ones. Where's our promised "Apple Elites" now, Fake Steve? Best caption wins our spot in line. (Photo by Meredith...


The real untold story of the iPhone

In its February issue, Wired promises "The Untold Story" of the iPhone. But as typical for the magazine, they instead deliver a rehash of things you mostly already know, spread over 3,336 lavish words. Here, instead, are 378 words, in bullet...


The mindset of the Class of 2029

Every year, we at Beloit College publish a "mindset list" to identify the worldviews of the year's entering college freshmen. The "class of 2029" refers to students entering college this fall, in 2025. Most of these students are 18, which means...


Real Steve (W.) meets Fake Steve (J.)

Dan Lyons, the faux Apple CEO blogger, is introduced by the real Steve Wozniak. Check Woz's manic but funny patter about Kathy Griffin, Fake Steve, and Apple.


The unmasking of Fake Steve Jobs

Soon after Valleywag began digging into the identity of Silicon Valley's most mysterious author — the anonymous satirist behind Fake Steve Jobs, a spoof diary of the narcissistic Apple founder — a plaintive email arrived. "I understand...


Zuckerberg's Law: "Once every hundred years media changes."

He's never going to live it down. Otherwise likable Facebook founder Mark Zuckerberg's ludicrous pronouncement is on its way to becoming his I-invented-the-Internet tagline. Why? Because he made the mistake of proclaiming Zuck's Law to a...


Apple created temporary store on Warner Bros. lot

A tipster reports that Apple admen at TBWA/Chiat/Day built a full-size replica of an Apple Store on the Warner Bros. lot, in total secrecy, over the Memorial Day weekend to film a commercial that will air for Steve Jobs's keynote June 9 at Apple's...


Forbes editor Daniel Lyons is Fake Steve Jobs

The jig is up, the secret is out, the game is over: Forbes editor Dan Lyons is Fake Steve Jobs, the now-unmasked author of The Secret Diary of Steve Jobs. Brad Stone of the New York Times, to my dismay, was the one to out Lyons as the faux Apple...


Macworld 2008 Steve Jobs keynote

Jordan Golson and I blogged live, but briefly, via Twitter from the Macworld 2008 expo at Moscone West in San Francisco. Read on for the full report:


Leaked Macworld keynote reveals boring reality

A document claiming to be a "rough outline" of Steve Jobs's Macworld keynote was leaked on Wikipedia last week and is now making the rounds. Paul Boutin and I disagree: He thinks it's unquestionably fake. I think it's plausibly real. But we both...


The new media elite

The organizers of The Lobby, the latest addition to the conference circuit, have slapped on a password to the guest list for their October schmoozefest. But not before Valleywag grabbed the names. It's a who's who of the new new media, including...