Valleywag
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online advertising
The death of conversational marketing
An unproar in the world of tech blogs is uncovering a broader fault line between writers and advertisers. Om Malik's GigaOm and his other blogs have dropped their outside ad-sales firm, Federated Media, a startup run by John Battelle. Federated isn't just another ad network, nor is Battelle just another entrepreneur; he helped start Wired and The Industry Standard and an author of a book about Google, thinks that the future of marketing is conversations. And he launched Federated around that notion. Rather than shouting at readers with ads, marketers will use blogs to engage with their readers — and pay handsomely for the privilege. That's his theory, at any rate, which he is expounding in a forthcoming book. More » -
Jackpot
Is the great Facebook stock sale over?
Through the golden heart of every world-changing startup pulses an avaricious get-rich-quick scheme. Larry Page and Sergey Brin, the billionaire-boy cofounders of Google, established this doing-well-by-doing-good myth. But Mark Zuckerberg hasn't been able to make the same magic happen for his employees. In his efforts to make good by them, he may end up quashing a nascent market in Facebook shares. More » -
job descriptions from the future
Mysterious billionaires seek editor who doesn't exist
Into the jaws of an advertising recession comes the launch of the most hubristic media venture we've heard of: a "super-stealth new online company backed and funded by some legendary billionaires." The requirements for the top job go from laugh line to laugh line. More » -
Sheryl Sandberg, Facebook stuck with each other
President-elect Barack Obama has picked Tim Geithner, president of the Federal Reserve Bank of New York, rather than former Harvard University president Larry Summers, as Treasury secretary. That makes it unlikely that Facebook COO Sheryl Sandberg, who worked for Summers when he ran the Treasury for Bill Clinton, will return to Washington.
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meltdowns
Palm, smartphone maker, in worldwide layoffs
A tipster tells us that Palm, the troubled smartphone maker, is laying off 10 percent of its staff. I called a spokeswoman at the company, who confirmed the layoffs but not the number of employees affected; Palm, at last count, had about 1,050 employees. She also said the company would make "program cuts" — Valleyspeak for dropping some future products. Palm has been hammered by competition from Apple's iPhone and Research In Motion's BlackBerry; it is in the midst of a turnaround led by its chairman, Jonathan Rubinstein, a former Apple executive and Steve Jobs confidant. Rubinstein, left, has hired many former Apple employees at Palm — so much so that, rumor has it, Jobs called Rubinstein up to scream about it. But the layoffs and program cuts suggest he may not be able to complete his ambitions for a complete revamp of Palm's product line. -
ooma
How Ashton Kutcher killed a startup guy's Hollywood dream
It was a fantasy left over from the last boom: Hire a movie star to pitch your startup, and the dusting of tinsel will turbocharge sales. Those William Shatner ads sold plane tickets for Priceline, right? But the career of hard-partying entrepreneur Andrew Frame did not follow that script. We hear he was just fired as CEO of the Internet-phone startup he cofounded, Ooma. His most notable decision, hiring actor Ashton Kutcher as "creative director," did not pan out; Kutcher made a few incomprehensible videos, and then faded from the scene. More » -
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Suicide by webcam
Lifecasting, a kind of do-it-yourself reality TV broadcast on the Internet, has thousands of practitioners. Until last night, one of them was Abraham Biggs, a 19-year-old Florida resident, who used a webcam to broadcast his death, too.
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Explainer
Why Disney's funding Chinese pirates
If Chinese viewers want to watch Disney's Hannah Montana — no accounting for global tastes — they can do so on 56.com, an online-video site akin to YouTube. The show is pirated. But does Disney really mind? Its startup-investment arm, Steamboat Ventures, put money into 56.com two years ago. More » -
Caption Contest
I'm born lucky
Anne Wojcicki, the wife of Sergey Brin, is exceedingly pregnant — and Brin himself has been spotted at the maternity ward. What will their baby look like? Wojcicki's genetic-testing startup, 23andMe, lets you spit into a vial and get a map to your genetic future. MakeMeBabies is not nearly as scientific, but we thought we'd run the couple's photos through to get a glimpse of their future progeny. Can you suggest a caption for the billionaire baby to be? The best will become the post's new headline. Yesterday's winner: "French blue shirt, khakis shortage hits Valley hard." (Image by MakeMeBabies) -
rumormonger
Google heir born? Sergey Brin spotted at maternity ward
What to expect when you're expecting a billionaire? A tipster reports seeing Google cofounder Sergey Brin running into a hospital, orange Crocs and all. Here's what that means: His wife, Anne Wojcicki, is nine months pregnant with the couple's first child — who will be born into a fortune still worth $10 billion or more, even with Google shares plummeting. The spot where Brin was sighted, El Camino Hospital, has one of the Bay Area's best childbirth practices, and is close to Google headquarters in Mountain View, Calif. When we last saw Wojcicki, she was on Oprah talking about 23andMe, her genetics-testing startup, with the TV host herself begging Wojcicki to give birth already. It's possible that Brin was just there to tour the hospital, a common practice before birth, but his haste suggested otherwise, our tipster claims: More »
San Francisco, 6:30 AM
Sun Nov 23
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