Valleywag
As promised, Google has found a buyer for Performics, the search-marketing business it acquired when it bought DoubleClick. French ad conglomerate Publicis will take the Chicago-based company off Google's hands for an amount that so far remains undisclosed — probably because the fire-sale price will be low enough to be immaterial to both companies. [Reuters]
Google sells the search marketing business it never wanted to own
2:40 PM on Wed Aug 6 2008
By Nicholas Carlson
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