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Valleywag
While exploiting tragic deaths and blogger heatlh problems for a trend piece in the New York Times is bad, trying to gin up new customers by jumping on the bandwagon is yet worse, but that's just what MessageDance is doing with their latest email direct marketing campaign: "Power blogging minus the heart attack!" Especially since it seems to imply that making it easier to post updates anywhere and anytime will somehow relieve the pressure to constantly stay on top of the news.
MessageDance trying to cash in on "blogging kills" scare
5:20 PM on Wed Apr 23 2008
By Jackson West
187 views
5 comments
Comments
If that comes with a guarantee, sign me up right now.
Considering the body of the e-mail didn't have a breathless follow-up on the whole "blogging kills" angle, I think the Subject line may be more ironic humor used as a hook than anything else.
And since it got them a post on the 'wag indistinguishable from free advertising, I'd say it worked.
Power blogging is so passe. All the hip kids are doing the extreme blogging now.
@matto: Now what am I gonna do with all these bow-tied blouses and navy suits, dammit?
Why is it seen as a bad thing when bloggers die from blogging? It's merely Darwinism at its finest.
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