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Lies, damn lies, and RSS subscriber figures

Google prides itself on running its business by the numbers. But its FeedBurner unit, which tracks subscribers to RSS feeds, has laughably inaccurate numbers, writes venture capitalist and blogger Brad Feld. One out of six of his 117,000 RSS subscribers come from automated signups, he believes; those users rarely if ever read his blog. [Feld Thoughts]

9:00 PM on Tue Apr 15 2008
By Owen Thomas
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