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Viacom execs tempted by Hulu dance?

MTV_Times_Square.jpgA NewTeeVee report suggests Viacom and its subsidiaries may be moving closer to licensing content to Hulu, NBC Universal and News Corp.'s Web video joint venture. "We've been talking to them since the beginning, and we like it a lot," MTV exec Van Toffler told NewTeeVee. He described Hulu as "sleek and simple." We hear MTV is as likely to syndicate content on Hulu as it is on Amazon Unbox or anywhere else. Another MTV exec, Courtney Holt, said "We're really bullish on syndicating our content." $1 billion says they're not thinking of YouTube. (Photo by L.x. Fringes)

9:40 AM on Wed Feb 13 2008
By Nicholas Carlson
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