"Did you know Motorola also makes set-top boxes, walkie-talkies, and networking gear?"

The street doesn't give a shit and that's all that matters.

If you watch the NFL you know they make all that other crap.

"Did you know Motorola also makes set-top boxes, walkie-talkies, and networking gear? Exactly." sounds like you're projecting.

starbucks is coffee. thats all. they are nothing without it. ford, less so with cars, but they still have very little else going for them. they have single core products.

a better example would be texas instuments getting rid of their calculators. they still have a lot going for them, even though most people around here identify them with calculators.

The name recognition isn't a big deal, but there's something weird about selling off half the company.

Starbucks hasn't really sold anything that could be called coffee for years. Well, at least not "good" coffee.

motorola has been in the radio business for years--cell phones were simply a smart spin-off from their primary business model.

rewind a dozen years, before cell-phones were common, and ask people about motorola. most would think of two-way radios. (they used to be the favorite of police and fire for hand-held transceivers, now they're just the favorite for computer aided dispatch and repeater systems)

so what if they want to dump the wireless phone market? at least they stuck around long enough to show the industry how to do it.